Not everyone has what it takes to be successful in sales.

Authors Greenberg, Weinstein and Sweeney reveals some disturbing statistics related to sales professionals:

55 percent should not have been hired for a sales position 

25 percent are selling the wrong product or service

20 percent produce 80 percent of the sales 

To be happy, productive and successful in sales, a person must have certain key qualities such as competitiveness, persistence and sales drive. Do your sales people meet these criteria? Are they en-route to being top performers? How do you move them from mediocrity to being rainmakers?

Perhaps you need to get some good sales coaching!

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