Posts Tagged ‘underpins’

What is Online marketing?

July 9, 2011

The power has moved from the portal, to the platform. There is greater leverage in providing a platform, than in providing a portal. The platform matches & dispatches clients, linking them for their mutual benefit, whereas the portal tries to hold them for its own benefit.
|So, who did you link up today, in the value chain which underpins your business?

by Cherie Eilertsen